Home Opinion Try This Modified WordPress Theme Business Model

Try This Modified WordPress Theme Business Model

Author

Date

Updated on

Category

In the previous post about business models for WordPress theme designers, I mentioned a little about designing stock themes. Here’s how I think stock themes should be done.

Why create a theme for sale at $10 per download? Why not create a theme for free and let people upgrade to an advance version for the same $10?

For now, the fact is not many people would buy stock themes or pay-per-download themes at $10 to $50. The best you can do is average ten sales for each theme. That’s a waste of time if you’re not outsourcing at a very low rate.

If you create a great theme and release it for public use, you’ll get the traffic needed to generate sales. Once you’ve gotten the traffic, allow users downloading your theme to upgrade to an advance or premium version of that theme for $5 to $10. The upgraded version would include color scheme variations, more integrated plugins, and other custom features that are not available to the free version

You’re not tricking or egging anyone into buying the advanced version as long as the advance version has custom features or extra details that themes don’t normally provide.

One drawback to this business model is the pricing. Charging for a non-exclusive theme at $50 per download is possible, but not likely for upgrades only. However, the traffic generated from releasing a free version will balance out that drawback. Along with selling upgrades, you can leverage the remaining traffic to sell advertisements on your blog.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Recent posts

10 Ways To Speed Up Post-Building Process With WordPress Gutenberg Themes

There’s no need to explain why I decided to start with Gutenberg-supporting products. All in all, Gutenberg is a well-known and long-awaited product. It is more...

HostPapa Linux Hosting: Reliable, robust and fast

As a small business owner, it can be challenging to find the right hosting provider for your website. HostPapa distinguishes itself from other web...

Are You Making These Costly Mistakes When Outsourcing?

In today’s world, it is almost impossible to find a small business where everything about the business process is done in-house. For most small...

Flat Design for Your WordPress Site: What Is It + 4 WordPress Flat Design Themes

Web designers in the past mostly used 3D styles for buttons that made the button seem more realistic. That all changed when flat design...

LawBlog WP Theme Review

Regardless of which area of law you practice, it’s imperative that you have proper online representation. You need to give your customers a feeling...

Recent comments