Home Opinion Try This Modified WordPress Theme Business Model

Try This Modified WordPress Theme Business Model

Author

Date

Updated on

Category

In the previous post about business models for WordPress theme designers, I mentioned a little about designing stock themes. Here’s how I think stock themes should be done.

Why create a theme for sale at $10 per download? Why not create a theme for free and let people upgrade to an advance version for the same $10?

For now, the fact is not many people would buy stock themes or pay-per-download themes at $10 to $50. The best you can do is average ten sales for each theme. That’s a waste of time if you’re not outsourcing at a very low rate.

If you create a great theme and release it for public use, you’ll get the traffic needed to generate sales. Once you’ve gotten the traffic, allow users downloading your theme to upgrade to an advance or premium version of that theme for $5 to $10. The upgraded version would include color scheme variations, more integrated plugins, and other custom features that are not available to the free version

You’re not tricking or egging anyone into buying the advanced version as long as the advance version has custom features or extra details that themes don’t normally provide.

One drawback to this business model is the pricing. Charging for a non-exclusive theme at $50 per download is possible, but not likely for upgrades only. However, the traffic generated from releasing a free version will balance out that drawback. Along with selling upgrades, you can leverage the remaining traffic to sell advertisements on your blog.

LEAVE A REPLY

Please enter your comment!
Please enter your name here

Recent posts

5 WordPress Plugins to Increase Your Website Speed

 And if you’re an online entrepreneur, you probably know that making people wait is bad for your eCommerce business too — really bad.I mean,...

How to Show Only Images that the User Has Uploaded in WordPress

When using WordPress with multiple authors, many things need to be taken into consideration. The default permissions system leaves much to be desired, and...

Oxygen Builder Review

Free from all sorts of coding hassles and an abundance of options that cater to the users’ needs, Oxygen 2.0 is probably the best...

Basic Guide to Online Backup

A Basic Guide to Online Backup You may have heard of it, know you need it, but what exactly is it? Online backup is the...

Web Hosting Hub Review

How did it begin? Based in Virginia Beach, Web hosting hub has been on the market since 2001. If it were not for Web Hosting...

Recent comments