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Raising Personal Standard for Paid WordPress Themes

Keep in mind that the information below is a personal list. I didn’t put it together to say what everyone else should do.

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Recently, I’ve been reading quite a few articles about what makes a premium theme… premium.

First, let me say that the word “premium” bothers me. Mainly, it’s misleading because other theme authors use it liberally to label non-free themes. Like someone said in one of the discussions that I read, premium at this point is simply a marketing term. There’s no higher level of quality to back it up across the board for all themes and all theme authors.

Second, from now on for every paid theme, I’ll aim for the following features:

(For the beginners, the following will look like mumbo-jumbo. If you’re a theme developer, you’re welcome to improve this list through the comments.)

Multiple Custom Templates

Multiple Skins – Simply multiple color schemes and styles.

Unique Design – I’m still learning and trying to stay away from using too many gradients. It’s too bad top designers have better things to do. Really top notch designs are what the WordPress themes market is missing. Here’s my new list of elements to keep in mind while laying out a new theme…

Efficient Codes – Of course, it’s not all about design. I always try to code everything with the least amount of codes, not because I’m trying to become a good coder and programmer, but because I’m lazy hehehe.

Thorough Documentation – This is another very important area I think we should focus on. A good readme file can go a long way. Not only does it reduce stress for the users, it also helps reduce theme support time 🙂 .

Flexibility – It’s a little bit harder to design for potentially… everyone. I try to keep the designs and codes as flexible as possible because I never know what you’ll use it for.

Plugin Integrations – This area should be easy if you have the last step down to a science. Flexibility and plugin integrations go hand in hand. For myself, I’m trying to take it a step further and pre-style the plugins. In my own themes, you’ll typically find the following integrated plugins:

Other Features

To all loyal small potatoes: Sorry for the recent silence on this blog. I’m working hard on the themes club so I can take a break and make it in time for the Thailand water festival in April. Then, hopefully, I’d be able to hop from Thailand to Korea by May.

That’s it. I’ll be back with some new stuff for the themes club next time. Peace out small potatoes!

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